Friday, October 01, 2010

Seniors join ISB for modern lessons

For a clutch of senior professionals with an average 18 years of work experience life has come full circle. They are back to school, not as teachers, but as students. Sixty-six executives from various sectors have joined ISBs (Indian School of Business, Hyderabad) new programme PGPMax, a part-time course designed for senior executives. For the next 15 months, the first batch of students at PGPMax will trade their current roles in their respective companies to debate over current issues with classmates, spend hours pouring on study material and burn the midnight oil to wrap up last-minute assignments. The idea is to grow beyond their functional areas, and look at larger aspects of modern management.

Paramita Sarkar is a case in point. With 19 years of experience in sales, marketing and product development laboratories, Paramita, General Manager, Care Chemicals at BASF India, says that though a professional learns a lot on the job, certain important areas are left out because it doesn't fall in his or her vertical. "I want to equip myself on issues pertaining to M&As as my company has investment plans in China and in the Asia Pacific region," says Sarkar, who has a B.Tech. in chemical engineering from Jadavpur University in Kolkata.

For Imal Fonseka, a Sri Lankan national, it is the need to know how managers in India strategise and work on big brands. "We are facing competition from India and other nations in the Asia Pacific," says Fonseka, Managing Director of Hemas Consumer Brands of Sri Lanka. "Gaining local knowledge and meeting those in competition is what I am looking for," adds Fonseka, who comes with 20 years of experience in the FMCG business.

The premier B-school decided to start this programme as it found that several business leaders were looking for a leadership course for senior executives. "We discovered that several CAs, engineers and other professionals were a few levels below the business head, and wanted to move on to the next level of leadership," says Deepak Chandra, Deputy Dean. "We decided to start this programme to fill the gap," adds Chandra. Peer-to-peer learning is the key unique selling proposition of this programme.

Source: The Economic Times, October 1, 2010
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